World · Institutional · United Kingdom ·
Circle's USDC stablecoin becomes Chelsea FC's main jersey sponsor
Circle announced that its USDC stablecoin will appear on the front of Chelsea Football Club's jerseys for the upcoming Premier League season, marking the first time a stablecoin issuer has secured a major soccer sponsorship deal.
Why it matters for the crypto market
A major sports sponsorship by a crypto company signals growing mainstream acceptance and real-world visibility for stablecoins outside financial markets.
Source: CoinDesk
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